Volumes 61 to 70
1984 to 1993
Subject Index: Audience Analysis
Activation as News Exposure Predictor (Janay Collins and John D. Abel), 62:316-20.
Adolescent TV Viewing in Saudi Arabia (Douglas A. Boyd and Ali M. Najai), 61:295-301, 351.
Applying Situational Communication Theory to an International Political Problem: Two Studies (L. Erwin Atwood and Ann Marie Major), 68:200-210.
Assessing the Active Component of Information Seeking (Walter Gantz, Michael Fitzmaurice and Ed Fink), 68:630-37.
Attitudes of Newspaper Business Editors and General Public Toward Capitalism (Robert A. Peterson, Gerald Albaum, George Kozmetsky and Isabella C. M. Cunningham), 61:56-65.
Attitudes of Parents Concerning Televised Warning Statements (Dan Slater and Teresa L. Thompson), 61:853-59.
Audience Activity and Satisfaction with Favorite Television Soap Opera (Elizabeth M. Perse and Alan M. Rubin), 65:368-75.
The Audience for, and Male vs. Female Reaction to, ‘The Day After’ (R. C. Adams and Gail M. Webber), 61:812-16.
Audience Recall of News Stories Presented by Newspaper, Computer, Television and Radio (Melvin L. DeFleur, Lucinda Davenport, Mary Cronin and Margaret DeFleur), 69:1010-22.
Audience Selectivity of Local Television Newscasts (Carolyn A. Lin), 69:373-82.
Audiotext and the Re-invention of the Telephone as a Mass Medium (Robert LaRose and David Atkin), 69:413-21.
Biased Optimism and the Third-Person Effect (Albert C. Gunther and Paul Mundy), 70:58-67.
Byline Bias? Effects of Gender on News Article Evaluations (Ford N. Burkhart and Carol K. Sigelman), 67:492-500.
Cable Access: Market Concerns Amidst the Marketplace of Ideas (David Atkin and Robert LaRose), 68:354-62.
Communication by Agricultural Publics: Internal and External Orientations (James E. Grunig, Clifford L. Nelson, Susie J. Richburg and Terry J. White), 65:26-38.
Communication and Community Integration: An Analysis of the Communication Behavior of Newcomers (Keith R. Stamm and Avery M. Guest), 68:644-56.
Community Orientations and Newspaper Use Among Korean Newcomers (Jae Chul Shim and Charles T. Salmon), 67:852-63.
Community Ties in a Rural Midwest Community and Use of Newspapers and Cable TV (Kasisomayajula Viswanath, John R. Finnegan Jr., Brenda Rooney and John Potter), 67:899-911.
Comparing Predictors of the Likelihood of Voting in a Primary and a General Election (J. David Kennamer), 67:777-84.
Comparison of Media Use by Reporters and Public During Newspaper Strike (William L. Rosenberg and William R. Elliott), 66:18-30.
Consumer Costs: A Determinant in Upgrading or Downgrading of Cable Services (Don Umphrey), 68:698-708.
Correlations of Newspaper Content with Circulation in the Suburbs: A Case Study (Stephen Lacy and Ardyth B. Sohn), 67:785-93.
A Cross-Cultural Experiment on How Well Audiences Remember News Stories from Newspaper, Computer, Television, and Radio Sources (Luis Buceta Facorro and Melvin L. DeFleur), 70:585-601.
Dependency Relations and Newspaper Readership (William E. Loges and Sandra J. Ball-Rokeach), 70:602-614.
Different Questions, Different Answers? Media Use and Media Credibility (Tony Rimmer and David Weaver), 64:28-36.
Differential Criteria for Evaluating Credibility of Newspapers and TV News (John Newhagen and Clifford Nass), 66:277-84.
Discrepancy Between Perceived First-Person and Perceived Third-Person Mass Media Effects (James T. Tiedge, Arthur Silverblatt, Michael J. Havice and Richard Rosenfeld), 68:141-54.
An Editorial Comment (Donald L. Shaw), 68:616-17.
Effect of Support and Personal Distance on the Definition of Key Publics for the Issue of AIDS (Glen T. Cameron and Jian Yang), 68:620-29.
Effects of Cuing Familiar and Unfamiliar Acronyms in Newspaper Stories, An Experiment (Jack Nolan), 68:188-94.
The Effects of Editorials on Audience Reaction to Television Newscasters (Elizabeth Krueger and James D. Fox), 68:402-411.
Effects of Information and Evaluation in Film Criticism (Robert O. Wyatt and David P. Badger), 67:359-68.
Effects of Newspaper Competition on Public Opinion Diversity (Dominic L. Lasorsa), 68:38-47.
The Emotional Use of Popular Music by Adolescents (Alan Wells and Ernest A. Hakanen), 68:445-54.
Encoding TV News Messages Into Memory (Tom Grimes), 67:757-66.
Energy in the Eighties: Education, Communication, and the Knowledge Gap (Robert J. Griffin), 67:554-66.
Ethnic Concentration as a Predictor of Media Use (Pamela J. Shoemaker, Stephen D. Reese, Wayne Danielson and Kenneth Hsu), 64:593-97.
Exposure to Sources of Heart Disease Prevention Information: Community Type and Social Differences (John R. Finnegan Jr., K. Viswaneth, Emily Kahn, and Peter Hannan), 70:569-84.
Exposure to What? Integrating Media Content and Effects Studies (Pamela J. Shoemaker and Stephen D. Reese), 67:649-52.
Foreshadowing the Electronic Publishing Age: First Exposures to Viewtron (Tony Atwater, Carrie Heeter and Natalie Brown), 62:807-15.
Format Effects on Comprehension of Television News (Hans-Bernd Brosius), 68:396-401.
Gender and Readership of Heads in Magazine Ads (David A. Wesson and Eileen Stewart), 64:189-93.
Gratifications of Grazing: An Exploratory Study of Remote Control Use (James R. Walker and Robert V. Bellamy Jr.), 68:422-31.
Heavy Television Viewing and Perceived Quality of Life (Michael Morgan), 61:499-504, 740.
How Do Adolescents’ Perceptions of Television Reality Change Over Time? (W. James Potter), 69:392-405.
How Partisan and Non-Partisan Readers Perceive Political Foes and Newspaper Bias (Laurie Mason and Clifford Nass), 66:564-70.
How Viewing of MTV Relates to Exposure to Other Media Violence (James R. Walker), 64:756-62.
Humor and Comparatives in Ads for High and Low-Involvement Products (Bob T.W. Wu, Kenneth E. Crocker, and Martha Rogers), 66:653-61.
The Impact of the Newer Television Technologies on Television Satisfaction (Elizabeth M. Perse and Douglas A. Ferguson), 70:843-53.
The Importance of Perspective in Parent-Child Interpretations of Family Communication Patterns (Erica Weintraub Austin), 70:558-68.
The Importance of Political Activity in Explaining Multiple News Media Use (Gary Kebbel), 62:559-66.
Influence of News Coverage of the “Scandal” on PTL Viewers (Robert Abelman), 68:101-110.
The Influence of Religiosity on Television News (Neal F. Hamilton and Alan M. Rubin), 69:667-78.
Information Seeking and Information Processing Newspapers Versus Videotext (Eugenia Zerbinos), 67:920-29.
Interpersonal Communication and the Agenda-Setting Process (Wayne Wanta and Yi-Chen Wu), 69:847-55.
It’s All in the Family: Siblings and Program Choice Conflict (Susan Brown Zahn and Stanley J. Baran), 61:847-52.
Learning from News: Effects of Message Consistency and Medium on Recall and Inference Making (Robert H. Wicks and Dan G. Drew), 68:155-64.
Listener Perception of Radio News (John W. Wright II and Lawrence A. Hosman), 63:802-08, 814.
Local Predictors of Basic and Pay Cable Subscribership (Joey Reagan, Richard V. Ducey and James Bernstein), 62:397-400.
Mass Media Use by Women In Decision-Making Positions (Carolyn Johnson and Lynne Gross), 62:850-54, 950.
Measuring Nonresponse and Refusals to An Electronic Telephone Survey (Michael J. Havice), 67:521-30.
Media Attention, Media Exposure, and Media Effects (Dan Drew and David Weaver), 67:740-48.
Media Choices for Specialized News (Herbert H. Howard, Edward Blick and Jan P. Quarles), 64:620-23.
Media Orientation and Television News Viewing (Daniel G. McDonald), 67:11-20.
Media Reliance and Public Images of Environmental Politics in Ontario and Michigan (John C. Pierce, Lynette Lee-Sammons, Mary Ann E. Steger and Nicholas P. Lovrich), 67:838-42.
Media Roles and Legislators’ News Media Use (Daniel Riffe), 67:323-30. Media Use and Community Ties (Leo W. Jeffres, Jean Dobos and Jae-Won Lee), 65:575-81.
Media Use by Foreign Students (Charles Okigbo), 62:901-04.
Neighborhood Newspapers, Citizen Groups and Public Affairs Knowledge Gaps (Cecilie Gaziano), 61:556-66, 599.
Network Rerun Viewing in the Age of New Programming Services (Barry R. Litman and Linda S. Kohl), 69:383-91.
New Technologies and News Use: Adopters vs. Nonadopters (Joey Reagan), 66:871-75.
News Reading, Knowledge About, and Attitudes Toward Foreign Countries (David K. Perry), 67:353-58.
Newspaper Column ReadersÕ Gender Bias: Perceived Interest and Credibility (H. Allen White and Julie Andsager), 68:709-718.
Newspaper Image: Dimensions and Relation to Demographics, Satisfaction (Judee K. Burgoon, Michael Burgoon and David B. Buller), 63:771-81.
A Newspaper’s 900 Telephone Poll: Its Perceived Credibility and Accuracy (Michael E. Gerhard), 67:508-513.
Perceived Informativeness of and Irritation with Local Advertising (Yorgo Pasadeos), 67:35-39.
Perceived Task of News Report as Predictor of Media Choice (Charles C. Self), 65:119-25.
Perceptions of Credibility of Male and Female Syndicated Political Columnists (Julie L. Andsager), 67:485-91.
Personal Computers and Media Use (John C. Schweitzer), 68:689-97.
Political Discussion and Cognition: A 1988 Look (J. David Kennamer), 67:348-52.
Political Knowledge and Communication Resources (Dan Berkowitz and David Pritchard), 66:697-702.
Political Outspokenness: Factors Working Against the Spiral of Silence (Dominic L. Lasorsa), 68:131-40.
Portrayal of Journalists on Prime Time Television (Gerald Stone and John Lee), 67:697-707.
Primary News Source Changes: Question Wording, Availability, and Cohort Effects (Michael D. Basil), 67:708-722.
Program Interests of NPR Subaudiences (Michael Woal), 63:348-52, 393.
Program Ratings and Levels of TV Exposure in Belize (J. David Johnson and Omar Souki Oliveira), 65:497-500.
Public Opinion on Investigative Reporting in the 1980s (David Weaver and LeAnne Daniels), 69:146-55.
Public Salience of Foreign Nations (Michael B. Salwen and Frances R. Matera), 69:623-32.
Racial Differences in Evaluations of the Mass Media (Lee B. Becker, Gerald M. Kosicki and Felicia Jones), 69:124-34.
Reading International News in a Censored Press Environment (Albert Gunther and Leslie B. Snyder), 69:591-99.
The Sandwich Programming Strategy: A Case of Audience Flow (James T. Tiedge and Kenneth J. Ksobiech), 65:376-83.
Science Stories: Risk, Power, and Perceived Emphasis (Susanna Hornig), 67:767-76.
Sources for Health Care Information in Two Small Communities (Joey Reagan and Janay Collins), 64:560-63.
Spreading Activation and Involvement: An Experimental Test of a Cognitive Model of Involvement (Glen T. Cameron), 70:854-67.
Steps Toward a Comprehensive Model of Newspaper Readership (Laurence B. Lain), 63:69-74, 121.
Teletext Viewing Habits and Preferences (Lucy L. Henke and Thomas A. Donohue), 63:542-45, 553.
Television News and Audience Selectivity (Daniel G. McDonald and Stephen D. Reese), 64:763-68.
Television News Viewing by Older Adults (R. Irwin Goodman), 67:137-41.
Third-Person Effects and the Differential Impact in Negative Political Advertising (Jeremy Cohen and Robert G. Davis), 68:680-88.
Transnational Radio Listening Among Saudi Arabian University Students (Douglas A. Boyd and Morad Asi), 68:211-15.
Trust in Government and News Media Among Korean Americans (Steven H. Chaffee, Clifford I. Nass and Seung-Mock Yang), 68:111-19.
Two Comparisons of Rural Public Television Viewers and Non-Viewers in Northern Mississippi (Will Norton, Jr., John W. Windhauser and Susan Langdon Norton), 69:690-702.
The Uses and Gratifications of Rerun Viewing (Diane Furno-Lamude and James Anderson), 69:362-72.
Validating an Ethical Motivations Scale: Convergence and Predictive Ability (H. Allen White and R. Charles Pearce), 68:455-64.
VCR Owners’ Use of Pay Cable Services (Michael J. Murray and Sylvia E. White), 64: 193-95.
Video Movies at Home: Are They Viewed like Film or like Television? (Dean M. Krugman, Scott A. Shamp and Keith F. Johnson), 68:120-30.
Viewer Reactions to Content and Presentational Format of Television News (Ralph R. Behnke and Phyllis Miller), 69:659-66.
Viewer Reactions to Music in Television Commercials (Patricia A. Stout, John D. Leckenby and Sidney Hecker), 67:887-98.
Voter Learning in the 1988 Presidential Election: Did the Debates and the Media Matter? (Dan Drew and David Weaver), 68:27-37.
Voter Partisan Orientations and Use of Political Television (Kim A. Smith and Douglas A. Ferguson), 67:864-74.
When Characters Speak Directly to Viewers: Breaking the Fourth Wall in Television (Philip J. Auter and Donald M. Davis), 68:165-71.
Why Teenagers Do Not “Read All About It” (Cathy J. Cobb-Walgren), 7:340-47.
