Volume 7, Number 2, 2017
This TJMC issue should give you plenty to think about when designing your next course. The articles describe how other professors attempt to better engage students, such as using current celebrity scandals as topics, the traditional beat-reporting system, and teaching all news platforms concurrently. Also find out how much students want to connect with you outside of class, and if the name of your school is still current. And there is much more, as you can see scanning down the Contents page. Have a read and let us know what you think on the Facebook page https://www.facebook.com/teachingjmc/.
The editorial team has a few new faces in Cathy Strong as editor and Jon Bekken as designer, and fortunately the continued support from Mitzi Lewis as web designer. A big thank-you to the reviewers and copyeditors who donate their time and expertise so generously.
‘Taking the J out of the J-School’: Motivations and processes of program name changes
by Matthew Haught and Erin Willis
Is coaching enough? Feedback approaches to JMC writing instruction
by Sharlene R. Kenyon
Messaging strategies in presidential commencement speeches 1980-2016: A content analysis
by Jennifer C. Glover Konfrst
Content marketing: Ideas for programming to meet industry demand
by Catherine M. Staub and Kelly B. Bruhn
Using the beat system to connect students to journalism
by Amanda C. Bright