Every year, the PR Division schedules site visits to various place of interest in the conference’s host city. The off-site tour is an opportunity for PRD members to learn about emerging trends in the practice of public relations and network with industry professionals. Make sure to sign-up early for this popular annual conference event.
2016 – Mall of America
The tour will include presentations about the following topics:
• The challenges the mall faces as one of the most visited tourist destinations in the world
• An overview and general history of the Mall of America and the organization’s successful public relations strategies over the years
• The Mall of America’s experience with agreeing to be a one-season reality TV show (called Mall Cops)
Participants will also tour Mall of America’s advanced social media monitoring room. Special thanks to our chair, Nathan Gilkerson (Marquette University), co-chair, Brooke Weberling McKeever (University of South Carolina), and the PF&R committee members for their work.
2015 – LinkedIn
AEJMC PRD members and guests toured LinkedIn during the 2015 annual AEJMC conference in San Francisco.