To help celebrate News Engagement Day with AEJMC, the PR Division has come up with a way for our wide array of faculty and students to get involved in the festivities, which are scheduled for Tuesday, October 6 this year.
According to a recent Pew Research Center news consumption survey, 29% of young adults are considered, “newsless.” However, as we know, that does not have to be the case. In fact, other research has shown that more than 50% of young adults ages 18-24 still consume news from paid news subscriptions. Yes, our students are consuming news in different ways, and what’s news to them may mean something different than it does to us, but we would like to take News Engagement Day as our opportunity to find out what exactly “news” means to our many students in different parts of the world.
We would like to encourage PR Division faculty to engage in conversations with their students, asking the question: “What’s News in Your World?” Along with these classroom conversations, we hope faculty and students will join in the #NewsEngagementDay conversation on social media by taking photos of “what’s news” in all of our various parts of the world.
For example, students could be encouraged to take photos of headlines they read that day, of an interesting event on campus, or of a speaker who might be on campus that day. Faculty can take pictures of their students engaging with news in the classroom, whether that be on Twitter, on television, via online news stories, etc. Next, we’re hoping everyone will share these images by using the hashtags #News2Me and #NewsEngagementDay on Tuesday, October 6, 2015.
Here’s an example of a post by University of South Carolina professor Brooke McKeever:
And here’s a sample post by Nathan Gilkerson of Marquette University:
During News Engagement Day, our PR Division social media team will collect images shared with these hashtags via Twitter, Instagram, Facebook and LinkedIn. The day will then be curated using Storify and shared with our Division members. For anyone looking for more ideas to promote News Engagement Day in the classroom, feel free to visit the AEJMC News Engagement Day site, or the AEJMC News Engagement Day Pinterest activities board.
Thank you in advance for your time and attention to this important AEJMC-wide initiative. By creating something easy, fun, visual and news-oriented, we hope to have lots of participation from our division members! Looking forward to seeing your posts on what’s #News2Me for #NewsEngagementDay!
– Brooke McKeever & Nathan Gilkerson (for the PF&R team of the PR Division)