By Chris Wilson, BYU
In October, the PRD’s PF&R committee invited you to engage with the news. This spring, we encourage you to make some news of your own by participating in the 2018 Spring Semester of Service.
As you may recall, the PRD held its first-ever Spring Semester of Service last year to highlight the role of public relations in influencing organizational communication and ethics, and contributing to the public good. And, as you may expect from a profession that values social responsibility, mutually beneficial relationships and dialog, the response was inspiring. For a recap, check out the creative ways you and your students impacted your campuses and communities for good last spring.
In fact, the response to the Spring Semester of Service was so positive that we want to make it a tradition, a time every year when we can reflect on the words of Martin Luther King, Jr., who said: “Life’s most persistent and urgent question is: What are you doing for others?”
So, between Martin Luther King, Jr. Day – Monday, Jan. 15, 2018 – and the end of National Volunteer Week – April 15-21, 2018 – the PRD will again highlight some of your public service-related activities. Whether you’re working with a public service-oriented client through a service-learning class or working with students to manage social media for a local nonprofit organization, we want to hear how you are making a positive impact in your corner of the world.
To make this work, we need you to tell us what you are doing so we can share your good news with our members via social media and through the PRD website. Please share your service-related stories with PF&R Chair Chris Wilson (firstname.lastname@example.org) and/or Vice Chair Julia Fraustino (email@example.com), and we will share them with the division.
Pay attention to PRD social media throughout the semester to see some of your fellow division members (and possibly you) highlighted as well. Thanks in advance for your time and help with these efforts and for what each of you are doing to serve your own communities!