Authors / Contributors

How to contribute:

Submission Procedures: Submit two copies of the research article or teaching brief manuscripts by email to JPRE Editor Emily Kinsky at  One copy should contain full author information, including full correspondence information, and the second manuscript should be free of any author identification, including in the properties. Submissions in MSWord are preferred. Please contact the editor about submissions in other formats. Please note that manuscripts submitted for review must not have been published or be under consideration for publication elsewhere. All submissions should follow the guidelines of the Publication Manual of the American Psychological Association (APA).

Manuscripts based on a top paper from the most recent pedagogy research competition of the Public Relations Division of AEJMC can receive expedited review by the editor. Authors of these manuscripts should notify the editor at the time of submission.


Review Procedures: All submissions will be reviewed by the editor. If the submission does not fit the mission of the publication or conform to the submission guidelines, the editor may reject a submission without submitting it to reviewers. Manuscripts that meet the mission and conform to the submission guidelines are reviewed by members of the JPRE Editorial Review Board and by other reviewers chosen by the editor because of their expertise on the subject. Typically, three reviewers assess each research article manuscript, while two reviewers assess the teaching brief manuscripts. The blind review process used by JPRE is designed to ensure that neither authors nor reviewers know the identity of the other group. The evaluations and recommendations of the reviewers guide the editor’s decision.

 Copyright: All accepted materials become the sole property of the Journal of Public Relations Education.

Copyright law prohibits a manuscript from appearing in more than one copyrighted publication. Allowing an article to be published in the Journal of Public Relations Education is a guarantee that it has not been nor will be published in any other copyrighted publication. Authors are responsible for obtaining permission to use any copyrighted material (including advertisements) in their manuscripts. The costs associated with artwork, graphs and other materials not provided by the author will be billed to author.

Duplication: Individuals and all establishments providing photo duplication services may photocopy articles in the Journal of Public Relations Education without permission – either for personal use or for use or distribution to students for classroom use. Requests to reproduce materials in JPRE for any other purpose should be directed to Jennifer McGill, Executive Director, AEJMC. Email: Only that office may grant the request after assessing a fee.

Tips for authors:

There is no magic advice that will guarantee your manuscript’s acceptance.  However, there are some time-tested practices that make the eventual acceptance of your manuscript more likely.  I encourage you to consider the following suggestions.  A quick internet search will offer a number of sites with suggestions for authors.  The suggestions provided below are based on my experiences as an author and editor.

  1. Always make sure that you have chosen the correct outlet for your work. Carefully review the description of the journal’s mission and read some articles in recent issues to get a better understanding of the journal.  If you’re not sure if the manuscript is appropriate, contact the editor and provide an abstract or brief description.
  1. Carefully review the submission guidelines. The JPRE editor will reject a submission without sending it to reviewers if the manuscript topic does not apply to the journal’s mission or because the author failed to meet the basic requirements for word length, format, etc.
  1. Edit your work carefully. It is often a good practice to have multiple individuals carefully edit the manuscript. JPRE requires that the writing conform to the latest edition of the Publication Manual of the American Psychological Association (APA). Verify all the references in the publication and make sure that you work to simplify the writing.  You might consider having a colleague review your writing or take advantage of experts at a writing center.
  1. The eventual publication of a manuscript often comes after multiple revisions. Do not be surprised if you receive a request to revise and resubmit. Carefully review the comments of the editor and reviewers. Indicate in your correspondence with the revision how each of the concerns expressed has been addressed.  If you cannot address a concern, explain why.


Book Reviews

The Journal of Public Relations Education publishes reviews of books and software that may be of interest to our readers. Reviewers will generally be members in good standing within the Public Relations Division of AEJMC and should possess experience through their own research and teaching to offer an insightful evaluation of the work.  The guidelines below are written for book reviews. Individuals who are interested in writing reviews for software should contact the Associate Editor for Reviews, Chuck Lubbers (, for further guidance.

Length: Generally 1,000 -1500 words.

Style: Please use the most recent edition of the Style Manual of the American Psychiatric Association (APA) for writing style and citation of sources.

Book Information: At the top of the review, please place the following information about the book being reviewed: book title, book author’s name and affiliation, publisher, year of publication, ISBN, DOI, number of pages, costs for each format for which the book is available (hard cover, soft cover, e-edition), and any additional contact information/links for further information about the book.

Review content: Authors should discuss each of the main areas below, as the points relate to the work being reviewed. The areas do not need to be subheadings in the review, but for some reviews, the use of subheadings may be helpful to the reader.

  1. Review of the book’s content and scope. Reviewers may organize this by chapter, section or any other logical structure that helps the reader to understand the book’s content.
  2. Contribution the book makes to public relations education.
  3. Identification and discussion of any weaknesses or omissions.
  4. Level of reader expertise and knowledge required to appreciate the book’s content.
  5. Conclusion offering a summary and central thesis of the review.

Reviewers, authors and publishers with further questions regarding reviews for JPRE should contact the Associate Editor for Reviews, Chuck Lubbers (


For additional suggestions for authors, you may download SAGE Publishing’s tips for authors at